China online dating market report part 3 – the trends

Key trends of China online dating market a. Overseas venture capital show great interests in China online dating market During 2003 to 2006, 16 Chinese friend-making and online dating websites have raised capital amounted 93 million USD(according to information disclosed, we believe the actual investment is more...

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China online dating market report part 2 – top 10 Chinese online dating websites

Major China online dating websites/companies Shijijiayuan(Jiayuan.com) Shijijiayuan was founded in 2003, within 5 years, now it has become the biggest China online dating website. Shijijiayuan has raised 200 million RMB venture capital, and it is planning to get their company listed in Nasdaq within 3 years. Shijijiayuan...

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Alibaba PPC campaign guide: How to win the bidding war

As the first few advertisers that have been playing with Alibaba PPC(It is named Alibaba Wangxiaobao or 网销宝 in Chinese) since Alibaba PPC is introduced in March 2009, I have predicted that with companies getting familiar with the bidding system, the bid price will rapidly reach 10RMB/click. However, things are...

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China online dating market report part 1 – market overview

China Online Dating Market Overview a. Current and Projected Market Size According to the statistics released by CNNIC, the number of Internet users in China had reached 298 million by the end of 2008[1], a year-on-year increase of 41.9%. Among the 298 million internet users, 55% are unmarried, which reaches 164 million....

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Baidu Phoenix Nest replace Baidu Classic on December 2009

Baidu.com Inc announced today that their Baidu professional edition(Baidu Phoenix program) will officially take over Baidu Classic edition(Baidu bidding rank) since Dec 1st 2009. The instant success of Baidu Phoenix Nest program gives Baidu management team the confidence to speed up the transition from Baidu Classic...

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Baidu Bidding Rank vs Baidu Pheonix Nest

In 2009, Baidu introduces new PPC program – Baidu Pheonix, with a aim to replace Baidu Bidding Rank. The old pay per click program of Baidu has been criticized both by the internet users and industry experts for selling organic search results to advertiser. We have been launching PPC campaigns on Baidu, Google China,...

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Sohu.com Inc 2008 financial report

Total revenues for fiscal year 2008 were US$429.1 million, 2.3 times that of fiscal year 2007 revenues of US$188.9 million. Gross margin was 75% in fiscal year 2008, compared with 66% in fiscal year 2007. Non-GAAP gross margin was 75% in fiscal year 2008, an increase from 67% in fiscal year 2007. Advertising revenues...

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Sohu.com Inc

Brief introduction of Sohu.com Inc Sohu.com Inc. (NASDAQ: SOHU) is China’s premier online brand and indispensable to the daily life of millions of Chinese, providing a network of web properties and community based/web 2.0 products which offer the vast Sohu user community a broad array of choices regarding information,...

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China online and offline payment strategy

Offline bank transfer is still the primary payment option in China. But people gradually get used to online payment, mobile payment and telephone payment. For online payment, we will mainly discuss E-banking, online third party payment and online credit card payment. For offline payment, other than offline bank transfer,...

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