Sohu Blog is one of the leading blog service in China. Out of huge user numbers, Sohu has a large blogging user base(more than 10 million) who blog frequently on sohu blog. Unlike Sina’s celebrity blog strategy, Sohu label themselves as “grass root blog”, “web2.0 blog”.
Company: Sohu.com Inc
Private or public traded: Public listed at NASDAQ(market cap:2.60 billion USD)
Address: Kingsoft building No.33 Xiaoyingxi Road Haiding district Beijing China
Contact information: Sohu.com Internet Plaza,
No.1 Park, Zhongguancun East Road,
Beijing 100084, PRC
Contact information: 8610 – 6272 6666
User base:10 million+
Revenue:130 million USD
Market share: 20%
User number growth rate:30%
Revenue growth rate:230%
The main competitors of renren.com are sina blog, bokee, hexun blog, blogbus etc.
The major visitors of sohu.com are between 18 and 34 years old.
The majority of sohu.com has college degree.
Female users are significantly bigger than male users.
Ranking on Alexa
Alexa traffic rank:61, Traffic rank in China: 10, which is No. 2 among all portal websites
Partnership, Acquisition and IPO News
IPO at NASDAQ in 2000
Shares of Sohu.com hovered close to their lower-than-expected offering price on Wednesday after the Chinese Internet portal made its public debut on the Nasdaq.
Sohu.com priced its initial public offering at $13 per share, far below a recently increased target range of $16 to $19 per share. The company’s shares opened at 13-1/32, briefly touched a high of 13-25/32 and slipped to a low of 12-5/8 shortly after trading.
Sohu.com Inc. issued a statement in relation to the initial public offering of its massively multi-player online role-playing games (or “MMORPGs”) subsidiary, Changyou.com Limited.
 According to http://finance.yahoo.com/q?s=sohu
 According to http://www.kingsoft.com/news/compnews/2009/04/01/133664.shtml, 30 million USD from antivirus software, others from gaming business.
 According to http://mfiles.sohu.com/mfiles/pdf/2009_June_Joint_Presentation_03.pdf
 According to http://corp.sohu.com/20090402/n263176596.shtml