Baidu Union Promotion launched
Leading Chinese search engine Baidu officially introduce their content network – Baidu Union Promotion, a program similar to Google Adsense.
Over 300 thousand Chinese websites have joined Baidu Union, including famous websites like Xinhua.net, Fenghuang.com, youku.com, zol.com.cn.
Shen Haoyu, vice president of Baidu said:
The combination of Baidu Union Promotion and Baidu bidding program will enable Baidu to provide more integrated and effective promotion package for online advertisers.
Publishers can earn up to 84% commission according to Baidu commission policy. The defaulted commission is 50%, Baidu will adjust commission rate based on content quality, traffic volume, and other standards set by Baidu.
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