How to rank better on Alibaba site search(Alibaba Chinese Version)

You plan to sell your products to China(with more than 1.3 billion population), you realize that alibaba.com(Chinese version) is one of the best places to reach Chinese buyers. You pay 2800RMB to become the trustpass member on Alibaba. You post your sell lead and set up your homepage on alibaba and then waiting. What you […]

Alibaba PPC campaign guide: How to win the bidding war

As the first few advertisers that have been playing with Alibaba PPC(It is named Alibaba Wangxiaobao or 网销宝 in Chinese) since Alibaba PPC is introduced in March 2009, I have predicted that with companies getting familiar with the bidding system, the bid price will rapidly reach 10RMB/click. However, things are developing much faster than what […]

Alimama PPC advertising, 67964 cliks, no conversion!

The effect of PPC campaign on Alimama We recently launched an online marketing campaign for a big hotel brand in France. The marketing campaign including social media marketing and search engine marketing(including PPC). We have been using Google, Baidu.com and Alibaba platform to launch PPC campaign. But this time, we decide to spend 1000USD on […]

Alibaba PPC campaign evaluation

Alibaba launched their bidding service on March 1st, 2009. Paid members on Alibaba China can bid for top 5 and last 2 spots of each search page. Must give Alibaba high credit for introduction this program, which is very pioneering, I guess many other B2B sites will follow this move. As a paid member on […]

Alibaba launch PPC advertising program to Alibaba members

Alibaba has developed a PPC(pay per click) advertising program, similar with google adwords. Alibaba PPC program was launched in March 2009. Since it is newly launched, sellers are not familiar with the advertising program at the moment, but more and more sellers are prepared to have a try of the bidding program, which is very […]